Project Sophie


A greenfield, 25-megawatt data center in Kentucky. It’s powered by a hydroelectric dam operated by the Tennessee Valley Authority. The site went live in Q4-2021.

Here’s the Sophie story…

The grid was...

Consuming less energy than was being generated by the hydroelectric power plant. It suffered less profits with less demand by industrial customers. Why? Because of a depressed, local steel industry among others. Also, during peak hours, it had to keep peaker plants on reserve or standby. This was very expensive. These higher costs were passed on to customers. Thus, giving these customers potential reasons to take their business elsewhere.


Built a data center to consume energy during off-peak periods. This smoothed power demand to deliver a consistent experience to all their clients. Created a solid, balanced and controllable infrastructure to match supply and demand, improving grid reliability. This lessens the chance & need to shut down damns, close power plants. This also balances load between peak & off-peak hours. Grids can now rely less on dirty & costly peaker plants.

So then...

Grid operators will match demand with supply. They can easily manage their network. They operate at a lower cost. They can add more green power plants and use more of the available renewable energy. All so they can retain & attract more industrial customers for the state.

What's in a name?

Sophie Wilson is a detailed oriented designer who helped invent and deploy ARM technology. This was key to unlocking the mobile and custom chip revolution. She found ways to use processors in more simple ways. We’re building a data center to help the grid. We’re using the ways of Sophie to blend details and simplicity for our first greenfield project.

Learn about Sophie

Project Timeline

August 2021

Timelapse of Initial MDC Assembly

Here’s a timelapse showing how quickly a team can build an MDC on-site. They bolt together in hours.

August 2021

Time to go Vertical

The parts arrived on a flatbed, and then its time for assembly.

August 2021

Spin up the Factory!

Our factory in Kentucky started pre-fabricating our buildings, saving an incredible amount of time on site while increasing the precision... Read more »

August 2021

Concrete Jungle

Once the trenching and conduit was installed, it was time for concrete.

July 2021

Trenching and Concrete Video

Here’s a video giving you a quick tour of the site where you can see completed switchgear and transformer pads,... Read more »

July 2021

Time to go Underground!

In early July, we started with trenching the site.  This included trenching for all of the electrical and IT distribution.

June 2021

Some Fresh Renders!

As we progressed on the design, we generated more renderings.

May 2021

Initial Site Work Begins

Once we had the green light on permits and design, we began the initial sitework. This included clearing the site,... Read more »

April 2021

Site Layout Complete

In April we had finalized the overall dimensions of the MDCs, and finished the thermal simulations of the site. This... Read more »